search engine optimization in Raleigh and Charlotte North Carolina
b2c marketing - new client acquisition
This client serves a very special market, motorcycle riders. In the Carolinas motorcycle riding season extends from the first beautiful early morning road trip on a spring weekend to the last cool evening rides of autumn.

The goal: When a ride goes wrong during the bike riding season our client is ready to help and needs to be found by riders in need living in North and South Carolina when searching for that help on the web.
FEATURED client
Karney Law Firm
Client review
You have "been a pleasure to work with. We are very happy with our website." - Marketing Director
ORGANIC SEARCH MARKETING - TECHNICAL SUPPORT
A large part of your organic search success is keeping up with the technical aspects of your website, especially page speed and time on the site. Our client works with us regularly to keep the website mobile-ready and the time to load FAST. When in doubt less is better when it comes to assets like video and plug-ins that are outdated and can become a drag on the website.

Housekeeping when it comes to the CMS (especially outdated plug-ins) and the image library (clean house!) are a priority. Clean house quarterly at a minimum. Sometimes it is a choice between an asset that keeps users on the page and removing that same asset that can be slowing down the website load times.

Touch choices have to be made to keep conversion rates high.
Analytics and beta testing can help decide what should be done to strike the right balance. We help with that.
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